Phil Smith's motto is 'Be Gorgeous'. It's simple, effective and gets its point across, and quite obviously I was sold! The packaging is bright, garish and in your face, and if it doesn't get your attention I don't know what will. I love the two tone colour scheme!
Shine Brilliance shampoo claims to 'add shine and shimmer to all hair types' with use of 'vitamins and proteins'. Personally, I didn't notice any particular shimmer, but the shine was definitely there and the smell...oh the smell. If you love good smelling shampoos that linger and arn't too fruity, then this is perfect for you. I didn't notice it making my hair greasy or lank either which some shine adding shampoos can do.
SOS Daily Defence conditioner claims to 'restore and protect hair after extensive styling' from the use of 'meadowfoam seed oil'. The conditioner gave its image and concept well with the red and white first aid cross. Much like the shampoo, this conditioner had such a great smell that lingered in your hair all day. I found I had to use quite a bit of the product to get it feeling soft and nourished, but I usually use quite a bit of conditioner on my hair anyway so that might just be me. I had no issues with de-tangling my hair either, which is always a massive bonus.
Overall, I'd have to give a thumbs up to these products. They lasted me ages as the bottles are pretty huge and you get 250mls in each. Each shampoo/conditioner on it's own is £3.99 so to get 2 for £4 was a fabulous deal. Would I buy again? Yes, but probably only if it's on a great deal like it was before.